Email Marketing

Email Marketing

Why Email Marketing Continues to Be Highly Effective

Email marketing has always been a powerful tool. Although it is over twenty years old, it has not lost its effectiveness despite the appearance of other marketing channels such as social media. It remains relevant today because people still find it useful in their everyday lives. Email is more difficult to ignore than other marketing mediums. …

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Sales Funnel Marketing: For People Who Want a Successful Website

When it comes to marketing, there are people who understand it and there are people who don’t. The granular details matter. Understanding the concept of sales funnel marketing would help many small businesses increase sales, but many owners never take the time to learn about it. The engaging book You Write, They Pay notes this …

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E-Commerce SEO and Email Marketing in the Mobile Era

Sometimes marketing can be a frustrating experience. I know it takes a lot of energy and time to create compelling content for people who visit your website. Moreover, it is difficult to measure the return on investment of an inbound marketing campaign. The book 7 Costly Mistakes That Derail Online Marketing notes: Barry Abraham, a friend of …

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