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We've assembled the best ecommerce facebook ad examples we've seen around the net, to help inspire you to grow your sales through facebook ads.

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Pura Vida - Ecommerce Facebook Ad Examples

Pura Vida

This ad shows a person without showing a face, in order to make the product stand out. The earring is the clear focus of the picture, being almost-centered.

Also great use of emojis.

Ralph Lauren - Ecommerce Facebook Ad Examples

Ralph Lauren

Here’s a great example of how to showcase your product in a simple yet creative way.

Revolve - Ecommerce Facebook Ad Examples

Revolve

The apparel is the focus of this ad. The use of a plain white background makes the jumpsuit pop. This makes the sale price even more desirable.

Pura Vida - Ecommerce Facebook Ad Examples

Pura Vida

Great product focus - awesome use of product and photo colors.

Thistle - Ecommerce Facebook Ad Examples

Thistle

Vibrant photos are always a plus when it comes to food photography. Additionally, planning your posts around key times of the year, like New Years is a great way to push promotions & sales.

Sephora - Ecommerce Facebook Ad Examples

Sephora

Even though Sephora sells thousands of products, this ad speaks to skin concerns in a simple, yet effective way while showcasing the products.

Sephora - Ecommerce Facebook Ad Examples

Sephora

Although MAKE UP FOR EVER has many product lines, this ad speaks to the shopper's needs and nicely positions the product for a click-through.

CamelBak - Ecommerce Facebook Ad Examples

CamelBak

For products like a backpack, using lifestyle photos is a great way to show off product features like CamelBak's Hydration Packs.

Sephora - Ecommerce Facebook Ad Examples

Sephora

People consume and process content faster on a mobile device than on a desktop, including videos. Users watch more than 100 million hours of Facebook videos each day. This means testing a video ad vs. image is worth a try!

Brilliant Earth - Ecommerce Facebook Ad Examples

Brilliant Earth

Sometimes simplicity is best when it comes to Facebook ads. A close shot of the brilliant ring, set against the ocean AND pairing that with their "collection of Beyond Conflict Free™ products makes for a great ad.

Dollar Shave Club - Ecommerce Facebook Ad Examples

Dollar Shave Club

Real people using real products via short videos is a terrific way to demonstrate how great a product is IRL (in real life) ☺ - pairing this with a discount can increase your click-through rate.

Sephora - Ecommerce Facebook Ad Examples

Sephora

Not only is the image suberb, with the bright lemon scrub product, but the ad text is descriptive and makes you visualize how nice your skin could feel. Product marketing can be bland so make your words POP!

Chubbies - Ecommerce Facebook Ad Examples

Chubbies

Simple, but up-close photos for apparel are great for Facebook ads. Using multiple pictures where the background pops with the product are super effective.

Solo Stove - Ecommerce Facebook Ad Examples

Solo Stove

A product with a cute pup is always a great way to attract people to Facebook ads.

Sephora - Ecommerce Facebook Ad Examples

Sephora

A simple photo to promote a great 3 for 1 sale. Facebook ads are a great place to promote limited-time product sales.

Shutterfly - Ecommerce Facebook Ad Examples

Shutterfly

Cute and kitchy text to match a cute critter is always an eye catcher on a Facebook ad.

Solo Stove - Ecommerce Facebook Ad Examples

Solo Stove

Solo's Facebook ad definitely showcases the firepit - adding a 5-star review in an ad is a great use of "social proof".

Thistle - Ecommerce Facebook Ad Examples

Thistle

When it comes to everyday products like food & meal plans, using an image of the customer experiencing the product is a winner.

Uplift Desk - Ecommerce Facebook Ad Examples

Uplift Desk

Minimal photography for the "win" with this Facebook ad! The cool grey tone allows the UPLIFT DESK to jump out of the ad.

Wandrd - Ecommerce Facebook Ad Examples

Wandrd

Brands show "social proof" with user reviews. Another way is to display other reputable endorsments & features just like Wandrd does with this Facebook ad.

Fender - Ecommerce Facebook Ad Examples

Fender

FENDER is known for their Stratocaster line of guitars. Using video and audio is exactly what this instrument deserves - a true Strat Lover will definitely resonate with the sound and playing of their featured artist, Isabel Torres.

Kelty - Ecommerce Facebook Ad Examples

Kelty

The use of video in a Facebook ad doesn't have to be a big production. KELTY created a warm & cozy feel with a couple adventuring & the video rolls with only twinkling lights.

Warby Parker - Ecommerce Facebook Ad Examples

Warby Parker

Warby Parker has revolutionized how people buy new eyeglasses. This ad is consistent with their free Home Try-On process from the ad text to the video and quick quiz driving new customers every month.

Dollar Shave Club - Ecommerce Facebook Ad Examples

Dollar Shave Club

The product and the offer have the main stage in this ad. For subscription product ads - show the products and the package to help the buyer connect to the great products they'll be receiving.

Wine.com - Ecommerce Facebook Ad Examples

Wine.com

Bold & Simple! WINE.COM has a Facebook ad success with this strategy.

BarkBox - Ecommerce Facebook Ad Examples

BarkBox

BARKBOX knows how much we all love our pups - their ads are always stuffed full of great ad copywriting to promote their various offers along with images to match.

Shutterfly - Ecommerce Facebook Ad Examples

Shutterfly

Cute kids are always great subjects for Facebook ads. Shutterfly nails it with the cute kiddo with the silly face to help promote their instant book offer.

Harry's - Ecommerce Facebook Ad Examples

Harry's

HARRY'S runs multiple ads. This one is heavier on the text with high focus on the products.

Warby Parker - Ecommerce Facebook Ad Examples

Warby Parker

Warby Parker keeps their Spring 2021 ad fresh & clean. The free quiz promotes user engagement to learn more.

Allbirds - Ecommerce Facebook Ad Examples

Allbirds

Allbirds is able to spotlight their weather-ready shoes - in multiple colors in one ad with the use of a looping video.

Banana Republic - Ecommerce Facebook Ad Examples

Banana Republic

BANANA REPUBLIC uses a clean-cut photo with a clear call to action to promote a new way to stay spiffy for the holidays. Using Facebook ads to promote seasonal offers is a smart marketing strategy.

LIV Watches - Ecommerce Facebook Ad Examples

LIV Watches

Preorder announcements via a Facebook ad is a terrific strategy to generate interest in limited/special stock items.

BarkBox - Ecommerce Facebook Ad Examples

BarkBox

BarkBox is known for their use of fun ad text with accompanying emojis. They keep their photos and videos simple while letting the ad text run the show.

Bombas - Ecommerce Facebook Ad Examples

Bombas

BOMBAS ran two variations of this ad celebrating Pride month (June). This video is a loops of celebration graphics to promote their pledge to donate socks to homeless member of the LGBTQIA+ community across the US.

Gerard Cosmetics - Ecommerce Facebook Ad Examples

Gerard Cosmetics

GERARD COSMETICS match fun emojis with the shop now button as a main focus vs. being lost in the ad copy.

Boom - Ecommerce Facebook Ad Examples

BOOM by Cindy Joseph

Time and time again we see brands capitalizing on "social proof" for their products. There's no better way than letting customer's 5-star reviews speak for the product. Don't be afraid to "toot your own horn"

Fender - Ecommerce Facebook Ad Examples

Fender

FENDER is a legandary brand, so using that fact in their ads is yet another way to promote social proof around the actual product. Clever usage of product colors directly in the ad photo makes the bass jump off the ad!

Finnish Design Shop - Ecommerce Facebook Ad Examples

Finnish Design Shop

Here's another fantastic example of a furniture company using muted, monochromatic colors and styling in ther Facebook ads. This allows the ad text and the call-to-action to be a front focus for the potential shopper.

Gerard Cosmetics - Ecommerce Facebook Ad Examples

Gerard Cosmetics

GERARD COSMETICS uses multiple tactics bundled into one Facebook ad to promote a big annual sales day. They use robust text - similar to a email copy. Because the offer is so robust, adding all the shopping benefits & free shipping is more effective than a simple teaser ad. The grand finale is the picture with not 1, but A LOT of products in pleasing colors - all to mimic the cyber monday-only deals. What better reason to stock up!

GoPro - Ecommerce Facebook Ad Examples

Go Pro

What better way for a leading action camera company to promote a top of the line product? Video, of course! GOPRO nails it with their action packed videos.

Ikea - Ecommerce Facebook Ad Examples

Ikea

The use of monochromatic color palettes in your ad photography is a suberb way of displaying furniture and home goods.

Jeni's Splendid Ice Creams - Ecommerce Facebook Ad Examples

Jeni's

JENI'S is a fun and yummy brand - their product packaging says it all, so they spotlight this in a simple looping video promoting free delivery when 4+ pints are ordered. This simple video calls attention to great ice cream... but with FRIENDS! This colorful ad promotes Jeni's products, sharing with friends AND getting your 4+ pints delivered to your door for free.

Boom - Ecommerce Facebook Ad Examples

BOOM by Cindy Joseph

BOOM by Cindy Joseph does a fantastic job capitalizing on their customer reviews. If you have a product that your customers continually love - use your stars in your social media ads! ★★★★★

Banana Republic - Ecommerce Facebook Ad Examples

Banana Republic

BANANA REPUBLIC is known for their clean and simple aesthetic. They carry this through nicely in their ads.

Boom - Ecommerce Facebook Ad Examples

BOOM by Cindy Joseph

Here's another brand that brings short videos to their ads. Videos are especially helpful when it comes to cosmetics and skincare products.

Kelty - Ecommerce Facebook Ad Examples

Kelty

KELTY keeps it super simple. The product is the main focus. This allows the ad text to pop.

LIV Watches - Ecommerce Facebook Ad Examples

LIV Watches

LIV WATCHES utilizes a Facebook ad to announce that a hot item is back in stock! Ads are a great way to announce product updates.

Warby Parker - Ecommerce Facebook Ad Examples

Warby Parker

When you think of videos for your ads, it doesn't have to be a big production. WARBY PARKER has a clean image and the text is the only moving piece of the video. Try it out!

LARQ - Ecommerce Facebook Ad Examples

LARQ

Promoting a great product with a collective benefit for the planet is a great benefit to promote!

Allbirds - Ecommerce Facebook Ad Examples

Allbirds

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Lume Deodorant - Ecommerce Facebook Ad Examples

Lume Deodorant

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Luxy Hair - Ecommerce Facebook Ad Examples

Luxy Hair

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Luxy Hair - Ecommerce Facebook Ad Examples

Luxy Hair

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Meowingtons - Ecommerce Facebook Ad Examples

Meowingtons

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Mizzen and Main - Ecommerce Facebook Ad Examples

Mizzen+Main

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ModCloth - Ecommerce Facebook Ad Examples

ModCloth

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ModCloth - Ecommerce Facebook Ad Examples

ModCloth

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Moo - Ecommerce Facebook Ad Examples

Moo

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MVMT - Ecommerce Facebook Ad Examples

MVMT

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PatPat - Ecommerce Facebook Ad Examples

PatPat

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Pink Lily - Ecommerce Facebook Ad Examples

Pink Lily

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PinkLily - Ecommerce Facebook Ad Examples

Pink Lily

Apparel brands like PINKLILY

PatPat - Ecommerce Facebook Ad Examples

PatPat

Cute products and cute text helps to promote  big discounts at PATPAT.

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