A couple of weeks ago, Epic was an industry speaker at the B2B Marketing Expo in Los Angeles. Over a two day period we met a few thousand people and had meaningful conversations with a few hundred. As a result, we came back with enough leads to keep us busy through our 4th quarter. These …
I’m beyond tired of listening to the radio. The redundancy of commercials gets maddening. Not to mention the stupid jingles that get lodged in between my ears, despite my best efforts to ignore them. Before you say “who listens to the radio anymore” let me explain. I kept an old truck well beyond the point …
It’s July – more than halfway through 2019. Have you achieved any of those sales goals you set back in January for your Ecommerce business? If you haven’t, there’s still time – follow the 3 marketing tips below and you’ll blow those goals off of 2019! Mission Critical Mode Right now your focus needs to …
3 Marketing Tips To Rev Up Your Ecommerce Business Read More »
Email Marketing Isn’t Dead You’ve probably read that email is dead, or a more optimistic tout, that it’s dying. This statement has been floating around for a long time and it can’t be further from the truth! Email marketing is far from new, but it has changed, thanks to marketing & social posting automation. That …
10 Free Email Templates To Boost Your Marketing Plan Read More »
Companies like Google and Facebook never cease to devote money, time, and resources into the development of their algorithms. As a result, search engine optimization (SEO) trends and marketing tactics are ever-evolving. Meanwhile, e-commerce sites that already have SEO strategies need to also adapt to these changes if they want to dominate their various markets. …
What is a sales funnel? That is where we’ll start, since it’s important to understand what it is, and how it works. In this article, we’ll identify each stage, and follow that up with methods to keep prospects moving through the funnel to the end. Analyzing Your Sales Funnel A sales funnel identifies potential clients …
One of the largest market demographics out there today is the Millennial Generation. Based on an age range of 18 to 34 years, there are roughly 75 million Millennials in the U.S. That’s nearly a quarter of the population, so it makes sense for marketers to focus on this group, both now and in the future. And with …
Everyone is looking for the next big thing to improve their business. Many have already discovered that video is that big thing, and that it’s here now. If you aren’t already on board, or if you do make videos but aren’t exactly sure what to do in order to optimize their value, this article is …
Almost every new online retail merchant makes the same mistake. They figure they can earn a lot of money simply by selling merchandise for a little less than the competition. They soon discover, however, that competing on product pricing alone does not work. Every retail expert on the planet is well aware of the fact, …
7 Ways Giving Away the Store is Product Pricing Suicide Read More »
From Doba: By Jake Sabey, Education Specialist – Doba “If you’re competing on price alone, you may as well just fling open the front doors of your store and let people loot the place. As many failing businesses have previously shown, competing solely on price is for suckers. It hurts the retail industry overall and …
How to Make Online Retail Profit Even Against the Big Boys Read More »
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