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How to Install the Facebook Pixel on BigCommerce

Jan 14,2023, 10:53 PM| Updated 451 days ago

Jan 25, 2023

If you have an Ecommerce store, you should be utilizing social media to promote your products. One of the first steps is to add the Facebook Pixel to your website. I'll be showing you how to do that in this video.

⭐ BigCommerce  —  More Info On Facebook & Your Online Store⭐

What is a Facebook Pixel? —it's a piece of code that you put on your website that allows you to measure the effectiveness of your advertising by understanding the actions people take on your website.


  1. Make sure your ads are shown to the right people.

  2. Find new customers or people who have visited a specific page or taken a desired action on your website.

  3. Drive more sales. Set up automatic bidding to reach people who are more likely to take an action you care about, like making a purchase.

  4. Measure the results of your ads. Better understand the impact of your ads by measuring what happens when people see them.

If you want to see more of our BigCommerce Learning Series, click here to access the entire playlist.

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