Social media has become a staple of the contemporary marketing mix, offering brands the opportunity to build a real-time, one-on-one relationships with their customers. Social media marketing for your ecommerce site can help you reach even more customers when done right.
At Epic Design Labs, our ecommerce social media process encompasses integration from your online store to the social platforms you’re most active on. In our experience, there’s not one magic marketing bullet. Rather, by layering marketing tactics like social media marketing, email automation and retargeting services, our clients see upwards of a 30% sales increase and a hefty lift in each sales transaction.
Our Process
- Scope: Define your organization’s content strategy, including the funnel for creating and collecting new shareable links, photos, and videos.
- Build: Build an interactive social media marketing calendar where you can see what content you have coming up and where it’s scheduled to go out.
- Execute: Talk one on one with your fans, engaging them with conversation, answering questions, and letting them know more about your products and services.
- Iterate: Get monthly insights that help you understand which content is driving your growth, including monthly engagement and platform insights.
An Integrated Approach
Managing social media is a challenge for most organizations. Between developing fresh content, posting, engagement, and data aggregation it can be hard to keep up with. Epic Design Labs helps scale social media marketing with an integrated approach that leaves you in the driver’s seat.
Tell us what aspect of your program needs a boost and we’ll build a strategy to fill in the gaps.
